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Catalog
Visual Design & Creative Media
E-learning materials on graphic design, branding, visual identity, advertising, poster design and digital content. Typography, layout, colour and imagery are worked through with real examples, showing how the arrangement of a few elements decides what a viewer notices and what they take away.
Graphic Design Fundamentals
Typography, hierarchy, grids, colour and layout, and how the arrangement of a few elements decides what a reader sees first.
Branding & Visual Identity Design
Building an identity: marks and logotypes, colour and type systems, visual tone of voice, and the guidelines that keep it consistent.
Poster & Advertising Art
Single-image persuasion: focal point, scale, contrast, image and copy working together, and designs that read from across a room.
Creative Content Design For Digital Media
Designing for screens: social formats, motion-ready layouts, thumbnails and banners, and carrying one idea across many sizes.